Craig joined Vineyard Vines in 2016. He is responsible for driving functional strategy, as well as overseeing day-to-day execution, process efficiency, metrics monitoring, peak capacity management, budget and overall department planning. Craig is growing a service culture in the 3PL that continues to innovate in the delivery of value to both the customer and Vineyard Vines. He is tasked with delivering exceptional customer service to internal and external customers while creating an “Every day should feel this good” experience. Craig took part in the current design for Manhattan at the 3PL and oversaw the onsite testing prior to go-live.
Craig has over 30 years of leadership experience in retail distribution and store operations. Most recently, he worked with Gap Inc. at the Fishkill, New York, campus for 16 years. Craig helped open the Old Navy distribution center and later supported the go-live of the Gap and Banana Republic fulfillment building. He was part of the leadership team that earned the 2009 and 2010 Distribution Center of the Year award based on key cost, service and people metrics. Craig was part of cross functional teams and supported international efforts during his tenure at Gap Inc.
Craig earned a bachelor’s degree in business management from the State University of New York at New Paltz. He is active in the community and supports various organizations and charities (including the Heart Association, Habitat for Humanity, the Boys and Girls Clubs, Domestic Abuse Prevention and Coaches against Cancer Hockey Tournament).